Discover a refined lip experience with the Ulta Beauty Collection Cloud Kiss Matte Lip Cream in the distinguished shade "Rise Up." This innovative formula delivers a weightless sensation, presenting an Ulta comfortable matte lip color that redefines expectations for lasting beauty. Designed for those seeking an Ulta Beauty Collection Cloud Kiss Matte Lip Cream full coverage purchase, this lip cream provides a velvety finish that enhances your natural allure with a soft, blurred effect, making your lips appear smoother. The Ulta Beauty Collection Cloud Kiss Matte Lip Cream offers numerous distinguishing attributes: Achieves a soft matte finish with a sophisticated blurring effect, creating the appearance of smoother lips. Provides full, uniform coverage, ensuring vibrant color in a single application. Features a uniquely cushioned and soft feel for exceptional comfort throughout the day. Formulated with Vitamin E, known for its conditioning properties, to help maintain soft and supple lips. Delivers a delicate, dreamy vanilla scent. Crafted as a proudly cruelty-free product, using a selection of clean ingredients. Presents a whipped, mousse-like texture that feels remarkably light upon application. The packaging, including the vial and rod, is constructed from 50% Post-Consumer Recycled (PCR) plastic, reflecting a commitment to sustainable practices. Available in a range of eight wearable shades, including the captivating "Rise Up." Suggested Use: Apply the lip cream evenly to clean, dry lips. Begin at the center of the upper lip and smooth the product outward towards the corners. Allow it to set for a seamless, soft matte finish.